Empathy, Integrity, Enthusiasm

Hi, I'm Paula!

headshot 2As a seasoned B2B SaaS and edtech marketing exec, I help scaling organizations build agile marketing programs that deliver on revenue goals. As a T-shaped marketer, skilled in lead generation, content marketing, product marketing, digital marketing, operations, and analytics, I love:

  • Using test-fast, data-driven approaches
  • Storytelling to showcase customers and build brand reputation
  • Honing growth strategies and converting them to tactical plans
  • Building high-performance, happy teams
  • Aligning Sales & Marketing efforts across the funnel
  • Innovating to leverage emerging marketing AI tools and prompt engineering

Please help yourself to any of the downloadable resources and check out the great marketing finds, all available on my blog. 

Professional Experience

Learn more about me and my past work over on Linkedin or click below to explore a few projects.

Free Resources

You're welcome to download any of my templates and resources for B2B and K12 edtech marketers.

Great Marketing Finds

Explore the inspiring ideas I've run across from other marketers including emerging AI tools/prompts.