Blog
Recent Articles
- Filter by:
- All
- Marketing
- B2B
- K12
- Great Finds
- Education/future skills
- Resources
- Paula Cassin
- May 8, 2024
Yesterday, Frans and Scott walked through the Martech landscape for 2024! Click through to get their full take, but...
- Paula Cassin
- April 29, 2024
Website ROI Calculators How can you prove to prospects visiting your website that your product is great as you say it...
- Paula Cassin
- April 18, 2024
AI Prompts for Marketing If you search for AI prompts for marketing online, you'll find a lot of lists, generated...
- Paula Cassin
- March 21, 2024
Here's one way to use Airtable to streamline marketing campaign management processes and enhance team collaboration at...
- Paula Cassin
- March 5, 2024
B2B marketers and salespeople serving K-12 schools and districts know that the go-to-market strategy for this industry...
- Paula Cassin
- March 4, 2024
Set up lead handover mapping workshops to get effective collaboration between sales and marketing. Do you have problems...
- Paula Cassin
- March 1, 2024
A few months ago, I ran across this great find for tradeshows/events, to help maximize lead generation. I attended...
- Paula Cassin
- February 29, 2024
Use this virtual whiteboard Lead Process Mapping template for a collaborative activity to help Marketing and Sales...
- Paula Cassin
- February 28, 2024
How can you source customer candidates for marketing case studies, articles, videos, bylines, speaking engagements...
- Paula Cassin
- February 24, 2024
As a marketing exec, I'm targeted with many, many campaigns, and sometimes I find fantastic inspiration. Here's one I...