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Maximizing Sales and Marketing Collaboration for Effective Lead Handover

Set up lead handover mapping workshops to get effective collaboration between sales and marketing. Do you have problems...

Resource: Lead Process Mapping Template

Use this virtual whiteboard Lead Process Mapping template for a collaborative activity to help Marketing and Sales...

Resource: Build Your Customer Contact Pool

How can you source customer candidates for marketing case studies, articles, videos, bylines, speaking engagements...

Paid Digital: Example of a crystal-clear value proposition

As a marketing exec, I'm targeted with many, many campaigns, and sometimes I find fantastic inspiration. Here's one I...